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白象 ·24节气动画
Baixiang - 24 Seasons

Client:白象
Production Studio:LxU Studio
Role:Animation/VFX/Rendering/Compositing


白象食品联动秋分、霜降等节气,关联老母鸡汤面、羊肉汤面款等产品,打造中国风创意视频,
以"汤·辣·面"元素串联节气美食故事,传递"27年专注中国好面"的品牌内核。

White Elephant Foods linked with the autumn equinox, frost and other festivals, associated with the old hen soup noodles, mutton soup noodles and other products, to create a Chinese-style creative video.
The “soup-spicy-noodle” element connects the food stories of the festive seasons and conveys the brand core of “27 years of focusing on good noodles in China”.

“秋分已至 好味当食”


Final Output
CG Breakdown


“霜降初寒 好汤倍暖”


Final Output
CG Breakdown

















Sanshirou
a Motion Designer based in Beijing.
Currently working at TikTok.