央视少儿频道品牌更新宣传片
CCTV14 Rebranding Promo Video
Client：CCTV14
Production Studio：LxU Studio
Role：Animation/Rendering/Compositing
我们为中国小朋友们打造了两只动画宣传片，以丰富的视觉语言捕捉孩子们的天马行空和无限可能。
We have created two animated campaigns for Chinese children, capturing the children's The film captures children's imagination and infinite possibilities in a rich visual language.
We have created two animated campaigns for Chinese children, capturing the children's The film captures children's imagination and infinite possibilities in a rich visual language.
宣传片1「国风篇」“文明其精神”，深入孩童的内心世界，采用国风水墨水彩风格渲染；
Promo 1, ‘The Spirit of Civilisation’, goes deep into the inner world of children and is rendered in Chinese ink and watercolour;
宣传片2「运动篇」“野蛮其体魄”，聚焦于孩子们丰富的体育活动，采用三渲二风格化。
Promo 2, ‘The Body of Savagery’, focuses on children's rich sporting activities and is stylised in three-touch rendering.